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  • Jackie Merlau

The foundation to great Foundation!

Updated: Jul 9, 2019

Do you struggle with your foundation looking cakey, fading away throughout the day or separating on your skin? Here are some tips to consider when applying your foundation, to ensure you are getting the most out of your product.

Prepare your skin:

If you find that your makeup just fades away hours after application, it can simply be a lack of hydration in your skin. This will cause your face to basically “drink” your foundation, as if it were a moisturizer. When your skin is properly hydrated and prepped, your makeup will stay in place and wear longer. Oily skin still needs to be hydrated, but it is important to find a moisturizer that can help control the sebum levels in the skin. While drier skin may need deeper hydration such as face oils and serums. Get to know your skin and you can better understand what your needs are.


Choose the right foundation:

As stated above, you need to understand what your face is doing, to understand the products you are using. Whether you are oily or dry, you want to be sure you are working with foundations that are best for you. Mineral and hydrating foundations are best for dry skin, while mattifying foundations can have an oil control built into it.


Using proper tools:

I am the biggest fan of using brushes in order to achieve a proper application and longevity. If you use a sponge, your fingers or a flat “foundation” brush, you are just swiping the product along the top of your skin. Not only does this waste product, but the makeup is bound to wear off easier and you may find yourself struggling to blend streaks of foundation during application. I suggest using a big fluffy brush to buff the foundation into your skin. This will allow you to use less product, have an airbrush finish and a much longer wear.


Set it for success:

You can set your foundation with a translucent setting powder in areas that you want to have a stronger hold. I love tapping this powder over blemishes and more oily sections of the face to create an even longer wear. I am also a huge fan of setting sprays for all skin types and finishes. The powder can tend to add a matte look to those who desire more dewiness. But a setting spray will keep the integrity of your final look, while sealing and “freezing” everything into place. It’s a great way to comb

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